As I was driving through the country the other day, I noticed that many of the trees and plants are already starting to bud. As the daughter of an avid gardener, I immediately thought of my father’s vegetable garden and the care that he took each year to insure that we had fresh fruits and vegetables in our home. Then it struck me.
Growing a freelance business is an awful lot like growing a garden. Many of the same principles that my father used to grow his vegetable garden also apply to my freelancing business and can probably help you grow your business as well.
Here are 5 gardening principles that can help grow your freelance business:
1. Gardening is a deliberate activity.
Freelancing is also a deliberate activity. A successfully freelancer doesn’t haphazardly apply for every freelancing gig they see and hope that somehow they will wind up with the right work. Instead, he or she carefully looks for the gigs that they are most qualified to complete. In addition, the successful freelancer follows through on applications and contacts.
2. Gardening takes time.
Freelancing takes time. A successful freelancer also dedicates a set amount of time each day to work on their freelancing business. They may have to wait weeks, months, or even years to see the full results of their work.
3. A garden needs to be fed.
A freelance business also needs to be fed. You might have great natural abilities or a fine education, but to feed your freelancing business you may need to brush up on current methodologies and technologies. Or, your old computer equipment might be fine for home use, but not adequate for the robust needs of your budding freelance business. Feed your business by getting the training and equipment that you need.
4. A garden needs to be protected.
A freelance business needs to be protected. Sadly, there are scammers and deadbeat clients out there that can ruin a freelancing business if the freelancer is not careful. A successful freelancer is on the lookout for scam artists. He or she should carefully review and research each perspective client before accepting work.
5. A garden needs to be weeded.
A freelance business sometimes needs to be weeded. Does one low-paying client take a disproportionate amount of your time? Are some of your clients so difficult to deal with that it is hardly worth doing business with them? Maybe your freelancing business is ready to be weeded.
If cared for properly, a garden can feed you. So can a freelance business.
After a lot of hard work in the garden, my father was able to provide a significant amount of fresh vegetables and fruit for his friends and family. To my taste at least, his homegrown vegetables always tasted a little better than what could be bought in the store.
If cared for properly, a freelancing business can feed you. With a lot of hard work, a freelancing business can meet all or some of your financial needs. If you’re like me, you’ll feel a greater sense of pride in working for a business that you built yourself than you felt when you worked for someone else.
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